New 'Think Bike' Adverts

Iv always thought the drink driving adverts and think bike adverts were always really effective.
I have recently noticed this new advert being shown on the TV, i think it is a really good way of getting the message across that road users need to be aware of people on motorbikes as they are a lot more vulnerable if they were to be in a crash.

You can view the advert below:



There is also a radio advert being played on the radio at the moment, so keep listening out for it.